I Can’t Help It. I Am A Storyteller, I Create Experiences -Jose Andres
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We believe the best way to see the world is through meaningful experiences. Experiential travel is unique and different just like you; so, each travel experience we design is specifically created around your passions, your interests, and your personality.
We believe that in order to deliver truly memorable service, you must serve. Serving starts with an awareness and understanding that every interaction we have no matter if it’s with our clients, our global partners, or with our experience creators is an opportunity to exceed expectations and demonstrate what we believe in.
We believe in the power of creating stories. Stories are how memories come to life. The experiences we design for our clients are crafted so that you return with not just memories of a lifetime, but stories that inspire others to experience the amazing things the world has to offer.
We believe that if you’ve been given something great that it comes with great responsibility. We understand that you work hard for the opportunity to partake in an experience and that you have choices. So, we appreciate the opportunity to earn your business and begin what we hope to be a long lasting relationship.
Founder & CEO
Jason Elliott is the founder and chief executive officer of The Go Generation, a luxury experiential travel company based in Atlanta, Georgia.
After graduating in 2008 from Hampton University with a degree in Business Management, Jason spent the next 4 years as a customer strategy consultant with Diamond Management & Technology Consultants and later PricewaterhouseCoopers. During his time as a consultant, he had the pleasure of advising some of the top Fortune 500 companies such as Southwest Airlines, Allstate, Cigna and Lincoln Financial Group. It was in 2011, when Jason began to feel a shift in direction, which led him to leave consulting in 2012 to launch The Go Generation.
Over the next 3 years, The Go Generation earned a global reputation for its differentiated and refreshing approach to designing experiences from individual clients to large organizations who are looking to leverage travel to drive strategic objectives such as The University of Florida Alumni Association.
Currently, the company focuses on helping travelers create lifelong memories by partaking in captivating travel experiences.
Jason credits much of his global mindset to his travel experiences throughout his childhood, and hopes one day through the growth of The Go Generation to inspire and invest in students seeking international educational opportunities. In his leisure time, Jason enjoys reading, traveling, and serving as a door holder at Passion City Church in Atlanta.